MINTED - Figure
3364
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Minted Consulting is a boutique compliance and management consulting firm for pharmaceutical, food, cosmetic, entertainment, and cannabis industries. They know what they do but they lacked a clear concise way to explain it to potential new clients. Figure was asked to help clarify their services via specific branding, identity design, and a professional website.

Minted Consulting is a boutique compliance and management consulting firm for pharmaceutical, food, cosmetic, entertainment, and cannabis industries. They know what they do but they lacked a clear concise way to explain it to potential new clients. Figure was asked to help clarify their services via specific branding, identity design, and a professional website.

Creative

Figure took this complicated consulting business and transformed its complexity into a user-friendly quick-to-navigate website with accessible messaging, a prominent logo, and business stationery. We walked them through our branding and identity workshops to discover a design that works best for their needs and a voice that everyone can understand.

Services Provided

– Branding Workshop
– Identity Workshop
– Creative Direction
– Copywriting
– Graphic Design
– Website Build

Creative

Figure took this complicated consulting business and transformed its complexity into a user-friendly quick-to-navigate website with accessible messaging, a prominent logo, and business stationery. We walked them through our branding and identity workshops to discover a design that works best for their needs and a voice that everyone can understand.

Services Provided

– Branding Workshop
– Identity Workshop
– Creative Direction
– Copywriting
– Graphic Design
– Website Build

Messaging

TAG LINE:
Data-driven, efficient, and effective compliance solutions for complex, life science industries.

ONE LINE DESCRIPTION:
Minted Consulting is a boutique agency dedicated to guiding regulated life science industries with strategic planning, efficient management, and effective compliance with federal regulations.

INDUSTRY CATEGORIZATION:
Pharmaceutical, Food Service, Cosmetics, Cannabis, Entertainment, COVID, Schools

SERVICES SUMMARY:
We offer a complete range of compliance solutions with accredited technical expertise, years of experience, and hands-on guidance.

ADDITIONAL MESSAGING:
Six descriptive service pages with technical detail
Three case study pages

ABOUT US:
Minted is a boutique compliance and management consulting agency for the pharmaceutical, food, cosmetic, biotech, entertainment, and cannabis industries. We create and maintain Quality Management Systems for these industries, keeping them up to date not only with current regulations but in response to enforcement actions.

 

We strongly believe that compliance should be easy. To accomplish this, we build conformity within your organization from the ground up instead of imposing bureaucratic restrictions from the top down. On the side of management strategy, our philosophy drives efficiency and performance through quality. Managing an organization through the culture change required to make this transition is our specialty.

Identity

With the foundation of this consultancy being rooted in the scientific aspects of its customers, we incorporated the informative utility of the periodic table and its building block forms into the logo. The colorway is a fully realized green landscape of “elemental” colors that are connected in their hues in the same manner as the scientific elements share atoms.  Finally, the range of type weights available in Montserrat gave us a universal typographic identity, easy availability, and web use flexibility.

Iconography

The branding was deployed across four main categories and six industry pillars.

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Deployment

We built an effortless, informative site with a lot of negative space to let the complexities of the provided services have room to breath.

Results

Minted’s business has improved 30% since the launch of the website and branding identity. New clients claim the clarity of its messaging and the website is one of the main reasons they began a consultancy relationship with Minted.